About The Stylista Group
December 16, 2020 2025-11-20 10:23About The Stylista Group
THE STYLISTA GROUP
Our Evolution: From Boutique Agency to Innovation Partner
About Us
Founded in NYC, The Stylista Group has always specialized in lifestyle and luxury. Today, we’re evolving by integrating AI, emerging tech, and storytelling to help brands not just keep pace, but set the standard.
The Stylista Group is a digital marketing agency based in New York City ‘NYC’ specializing in online strategic campaigns for lifestyle and luxury brands.
Growing consumer-to-consumer ‘C2C’ trends are central to the buyer journey for lifestyle brands. We work in collaboration with you and your team to achieve measurable results for your campaigns to increase customer reach, build advocacy, and generate sales.
Petia Abdur-Razzaaq
Petia A. Abdur-Razzaaq is a Digital Marketing Strategist, and Principal of The Stylista Group. She began her corporate career at boston.com where she developed effective online marketing campaigns for major clients such as Dunkin Donuts and FleetBank. Over the past ten plus years, Petia and her team have developed and implemented digital marketing plans that have produced outstanding measurable results. Petia was one of the original Speakers for Constant Contact’s Local Authorized Experts program where she delivered best practice presentations on email marketing and social media. Today she holds a similar role as a Grow with Google Speaker.
Why Work With Us
Over the past fifteen + years, nearly 90% of our clients come from referrals—proof of trust. Now we’re taking that trust further, combining proven results with next-gen innovation
From Our Roots to What’s Next.
Our journey started with providing digital marketing services to all types of businesses but after a few years of assessing our strengths and opportunities, we realized that our niche is serving heritage lifestyle and luxury brands. In 2005, The Stylista Group became.
We cater for and are industry experts in beauty, personal care, fashion and retail, high-end furniture, boutique hotels.
2025+: The Evolution → AI-powered, storytelling-driven digital strategies.
15+ years
- 20+ years of combined digital marketing experience
- AI-powered campaign innovation
- Trusted by lifestyle & luxury brands globally
- Proven track record of referral-driven growth
